Privacy Policy

Who we are

Our website address is: (“we”, “us”, “the website”, “I”)

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.

At no time should you submit sensitive personal information to the Website. This includes your social security number, information regarding race or ethnic origin, political opinions, religious beliefs, health information, criminal background, or trade union memberships. If you elect to submit such information to us, it will be subject to this Privacy Policy.

Children’s Information 

The Website does not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 16 in its database, please contact us immediately.  We will use our best efforts to promptly remove such information from our records.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

If you fill out a contact form to get in touch with us we retain the information you input, including the name and email used as well as the content of the message.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.


What are analytics and why does 397 Photographic want them?

Analytics are the way we monitor the website and see how popular it is, how our audience is growing, and what our audience enjoys the most.

The information we see is in aggregate form with no personally identifying information attached.

Who we share your data with

Jet Pack, collects information on who visits the site – we do not receive any identifying data only aggregate information.

Google Analytics, collects similar information to JetPack, aggregate data to indicate to us what demographics of people are seeing our website and how they interact with it, while it may note your IP address, it is anonymised.

Mail Chimp, if you choose to sign up to our newsletter the information you provide is stored with Mail Chimp.  Please refer to MailChimp’s privacy policy for further information.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Your contact information

Contact us through a contact form embedded on the website or at


Why Do We Collect Data?

  • To operate and maintain the Website;
  • To send you promotional information if you opt in to this, such as newsletters. Each email promotion will provide information on how to opt-out of future mailings;
  • To send you administrative communications, such as administrative emails, confirmation emails, technical notices, updates on policies, or security alerts;
  • To respond to your comments or inquiries;
  • To provide you with user support;
  • To track and measure use of and advertising on the Website;
  • To protect, investigate, and deter against unauthorized or illegal activity.


Additional information

How we protect your data

We secure all of our accounts to the best of our ability.

What data breach procedures we have in place

All data is secured with the service in question.

What automated decision making and/or profiling we do with user data

Comments are filtered to detect spam

Industry regulatory disclosure requirements


Affiliate Links

Affiliate links are links to products or services, this website may be compensated by companies mentioned through advertising, affiliate programs, or otherwise. Any references to third party products, rates, or websites are subject to change without notice. Please do the appropriate research before participating in any third party offers.

If you follow one of these links, your data and cookie policies will change when you leave our site.

Please be advised that 397 Photographic has financial relationships with some of the merchants mentioned on this blog. 397 Photographic may be compensated if consumers choose to utilize the links located throughout the content on this site and generate sales for the said merchant. You are not obligated to click on any link or buy any products that are advertised.


397 Photographic currently uses Google AdSense to place adverts and may be compensated if a user interacts with an advert placed on the website.

This may change at any time and adjustments will be made here to reflect those changes.

The Website may engage in dynamic marketing efforts with third-party companies, such as Google, Facebook, or Instagram, in order to market the Website. These companies use cookies to serve ads based on someone’s past visits to the Website.


When I write a review it will always be my honest opinion. If a product or service is ever provided free of charge this will NOT guarantee a positive review – all reviews will be based on my experience with what is being reviewed.


When I recommend a product, service, destination, or itinerary – this are based on my own personal beliefs and opinions about the subject and you should always do your own research to make sure that the decision is right for you.

Sponsored Posts

If a post is ever sponsored this will be noted on the post itself. A sponsored post will always reflect my true experience and honest opinion.


I promise to treat any data received with absolute respect, it is only collected to make the website a better place for its users and to develop, work on, and grow the website.

Last Updated 19/5/2018